1. What are some of the challenges in creating a marketing plan for a family-owned and -run business?
There are many positive aspects to owning and managing a family business. We are able to be proactive and make decisions quickly without having to answer to anyone. This enables us to fulfill the needs of our customers in a timely, appropriate manner. We understand how our customers think because we are also consumers who shop online! We try to follow current trends and anticipate our customers’ needs. Another vital aspect of our family business is that we are passionate about it 24/7, 365 days a year! There is no time off! Ever!
2. What is the first thing that draws you in to a new food blog?
I love Food Blogs that reveal the personality & point of view of the Blogger. A Blog that really speaks to its readers is very compelling! Of course exquisite photography that makes you want to taste the food is an integral part of a wonderful Blog. I am much more interested in a Blog that is really honest & down to earth than someone who is just trying to be pretentious. We love real people creating real food!
3. What impresses you when you work with a food blogger on, say, recipe development or a product review?
MySpiceSage.com is interested in cultivating long term relationships with Food Bloggers who want to work with us. We know that everyone is extremely busy, but we value individuals that communicate freely so that we can create a wonderful experience together for our customers. We are always interested in meeting new Food Bloggers virtually or in person because we learn so much with every interaction!
MySpiceSage.com was created with the goal of making your shopping
experience for Spices, Herbs & Seasonings easy, enjoyable and informative!
We feature over 400 cooking ingredients on our website and add new
With every order, you can select a Free Sample of the Spice of your choice
during Checkout. Also, we always promote a particular Spice, Herb
or Seasoning that is automatically included with every order. These Spices
are Free and we select them for their relevance in terms of Holidays and
time of year. Our customers love to experience new Spices through our
Free Samples & Giveaways! Since we offer such an extensive variety of
products, many are not available locally & our customers appreciate the
convenience of shopping online with us for both everyday and exotic
Spices! We source our Gourmet Spices, Herbs & Seasonings from around the
world and deliver them right to your front door!
MySpiceSage.com is a division of Zenobia Company, a 4th generation family
owned business, that has specialized in Gourmet Foods for over 80 years.